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The Atelier of Botanical Beauty is located in West Edmonton Mall.
June 1, 2010
By: TOM BRANNA
Editor
Yves Rocher’s first North American franchise—The Atelier of Botanical Beauty—is open for business.The 648-sq.ft.shop is located in the West Edmonton Mall in Canada. The opening coincides with the brand’s 50th anniversary, which is being celebrated this year, and comes a year after the global launch of the Atelier store concept—a franchise business plan aimed at fueling the brand’s global expansion. The company’s goal is to introduce franchising in the U.S. in the next fe...
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